The Love Making Profile App

Posted by Dirk on Sunday, December 18, 2011 · 1 Comment

I’m not quite sure what to make of it but it’s definitely a different way to promote the use of condoms. Here is how it works: first you hand out of 50,000 free condoms, each with a QR code on the back of the pack. Scanning the QR code links to the smartphone app which, once activated, reminds you to put on a condom. But more importantly it enables you to measure things like rhythm, sound and duration of every performance! When you’re done, you can create a personal profile to aggregate and compare your stats with everyone else online. Take a look at the short (and slightly NSFW) video to get a better idea of the concept and how it was implemented in Stockholm:

via

Filed under Advertising · Tagged with app, QR Code, social campaign, viral

Who Is Making Money Here?

In July our monthly infographic deals with the concept of user generated content. If you want to know which sites profit most from it and what UGC

The Love Of The Creator

Tendril is a design studio based in Toronto, Canada. And they experienced something probably everybody in advertising has gone through at least once: you’re in a pitch,

Dance the Future

Of course I can’t know wether you consider dance an artform but this short and beautiful piece definitely makes a great case: The DMC Initiative (DMCI) developed

Club Crasher

You probably know durex condoms. What you maybe don’t know is that durex also offers the lubricant durex lubes. And the even better news is: With it

Making Of The Prius V Campaign

3 months of preproduction. 6 days of photo shooting. 2 months for postproduction. This is the time Saatchi & Saatchi L.A needed to bring about the Prius

1 Comment on “The Love Making Profile App”

nainen etsii seksiseuraa · 9.3.2012 · 11:50 pm

I have read so many articles or reviews regarding the blogger
lovers but this article is in fact a good piece of writing, keep it up.