What Logos Look Like To A 5-Year-Old

Posted by on Tuesday, January 31, 2012 · Leave a Comment


What do brand logos look like to a 5-year-old? As part of a fun Sunday project, Ohio-based identity designer Adam Ladd asked his 5-year-old daughter to comment on some popular brand logos.


KFC: “That looks like a person”

Mercedes: “A peace sign”

McDonald’s: “An M made out of fries”

Greyhound: “A cheetah”

Puma: “A cheetah”

Jaguar: “A cheetah”

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